Sometimes in advertising we make ideas we wish were real.
Sometimes we enter them into competitions.
Better Beef. Better Burgers.
Brief: Spread the message that McDonalds meats are made of 100% Canadian sustainable beef.
2017 National Advertising Challenge: Campaign Category — Silver
Foreign Coins for Kids (Children's Wish Foundation)
Brief: Increase donations for Children's Wish Foundation.
2017 National Advertising Challenge: Not For Profit Category — Silver
Garnier Fructis (Garnier Fructis)
Brief: Get eco-conscious millenials to choose Garnier Fructis hair products
2018 National Advertising Challenge: Campaign Category — Bronze