Leo Burnett: Slapshot

Art Director

Leo Burnett

Leo Burnett

Each year, the shops shortlisted in Strategy’s Agency of the Year competition create a “no brief, no holds barred” video to show off their creative prowess/keep the audience focused and away from the bar. In 2014, Leo Toronto’s video was inspired by a social experiment we first played with in Cannes. (We were also named Agency of the Year)