Hi there! 

I'm Steven Tiao. I'm an Associate Creative Director with a background in Art Direction and Design. Currently I work at King Ursa in Toronto, Canada.

I design things, illustrate things and sometimes code things for the web. I've had the privilege of working on brands like Bell Canada, General Motors, NorthwesTel, Ikea, Kelloggs, Virgin Mobile, Miller Lite, Nissan, LCBO (Liquor Control Board of Ontario), TD Bank, The Beer Store, Maple Lodge Farms, Dempsters, Crime Stoppers, Canadian Tire, Raising the Roof, P&G to name a few.

I've been fortunate enough to have some of my work acknowledged at awards shows such as Cannes Lions, Cannes Young Lions, The One Show, The Advertising & Design Club of Canada, Kinsale Sharks, CASSIES, Applied Arts, RGD, Communication Arts, as well as making appearances across various online and offline publications.

 

Work Experience
2021—Present: King Ursa (Sr. Art Director—Associate Creative Director)
Accounts: The Beer Store, Timberland, Thomas Breads, NEI investments, Zabiha Halal, Maple Lodge Farms, Conference Board of Canada

2018—2021: The & Partnership (Sr. Art Director)
Accounts: Canada Post, Telus, Manulife, Sapporo, Sleeman

2016—2018: Leo Burnett, Toronto (Art Director / Designer)
Accounts: Bell Canada, Crime Stoppers, General Motors (Buick & GM), Kraft, Northwestel, Paderno, P&G, Smuckers, TD

2015—2016: Juniper Park TBWA, Toronto (Art Director / Designer)
Accounts: Apple, Nissan, Miller Lite, CIBC, Virgin Mobilet

2012—2015: Leo Burnett, Toronto (Art Director / Designer)
Accounts: Bell Canada, Kelloggs, Earls, Ikea, LCBO, TD, P&G, Yellow Pages

Talks/Judging/Panelist
2014 – Present—Various classroom talks at George Brown, Humber and Centennial College
2017—Portfolio Review Night: Reviewer
2016—George Brown College: Year End Show Judge
2015—George Brown College: Year End Show Judge
2014—George Brown College: Speaker/Panelist, Working in Advertising
2014—5th Annual Creative Expo Talk by Applied Arts: Speaker/Panelist

Education
2016—2016—Bitmakers: Bootcamp: UX 101 (Wireframing: Balsamiq, Sketch, InVision)
2015—2015—HackerYou: Intro & Advance Web Development (HTML5 + CSS3)
2010—2012—School of Design: Graphic Design

Awards
2019: The & Partnership, Toronto
National Advertising Challenge—Digital Category (Samsung)—Silver

2018: Leo Burnett, Toronto
National Advertising Challenge—Digital Category (Garnier Fructis)—Bronze

2017: Leo Burnett, Toronto
National Advertising Challenge—Campaign (McDonald's)—Silver
National Advertising Challenge—Not For Profit (Children's Wish)—Silver
Applied Arts—Experiential/Event:Series
Applied Arts—Pro Bono: Series
Media Innovation Awards—Best in Out-of-Home/Ambient/Place-Based Media – Budget Under $100,000—Gold
PROMO! Awards—Best Experiential Campaign—Bronze

2016: JP/TBWA, Toronto
Applied Arts—Premium/Gift Items/Promotional Apparel:Single
Applied Arts

2015: Leo Burnett, Toronto
Cannes Lions—Promotional Item Design—Bronze
Cannes Lions International Festival of Creativity

YGA—Design—Finalist
Young Guns Award

Applied Arts—Young Blood Design:Single
Applied Arts

Applied Arts—Craft Printing:Single
Applied Arts

2014: Leo Burnett, Toronto
Cannes Young Lions—Cyber Category—Gold
The Globe and Mail

Packaged Goods—Gold
Cassies

Canadian Success on The Global Stage—Gold
Cassies

2013: Leo Burnett, Toronto
Cannes Lions Promotional Item Design—Bronze
Cannes Lions International Festival of Creativity

ADCC—Graphic Design Self-Promotion—Gold
The Advertising & Design Club of Canada

ADCC—Packaging Design—Silver
The Advertising & Design Club of Canada

ADCC—Illustration—Merit
The Advertising & Design Club of Canada

One Show Interactive Merit Award
One Show

Kinsale Shark Awards—Design Branding—Bronze
Kinsale Shark Awards

Communication Arts—Self Promotion
Communication Arts

2012: School of Design
ADCC—National Student Competition—Gold
The Advertising & Design Club of Canada

Applied Arts—Online Animation:Single
Applied Arts

Applied Arts—Self-Promotion Illustration:Series
Applied Arts

Critical Mass Award for Specialty—Web Design/New Media
RGD Ontario / Critical Mass

GBC Design Thesis Award—Best in Show, Second
George Brown College